You Asked For It … New “Product Spotlight” Videos

Have you ever shopped for a (lighting) product online and thought, “I wish I could see it a little more closely,” or “Why doesn’t this picture show the mounting equipment/light bulbs/power switch/fill in the blank…

So have we.

Light Reading is more than just a cool place to read about lighting news, trends, and tips (or at least, we like to think so).

It’s an extension of Pegasus Lighting’s corporate mission to provide a positive learning experience in lighting – and part of that includes creating an easy and informative shopping experience on our main website.

About a month ago, we asked our Facebook fans if it would be helpful to start shooting videos of our products for the website. That way, even if a product has ten photos, you can watch a video accompaniment to see every single angle and feature of the light fixture. After hearing positive feedback, we have launched our first three “Product Spotlight” videos. (more…)

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Looking for DIY Lighting Project Help?

We are all about answering your lighting questions. It’s the reason why we have knowledgeable customer service reps answering every phone call, why we make sure our website is packed with helpful information, and why we write this blog.

It’s also why we just launched a brand-new section of our website for DIY lighting help.  “Project Know-How” will now be your one-stop-shop for blog posts, photos, videos, and FAQs to guide you through any lighting installation.

Before, all that information was scattered across various sections of the website and blog. We’re hoping this more organized page will enable you to plan, complete, and show off all your lighting projects.

Check it out, and be sure to tell us what you think!

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New Lighting Technology to Retrofit Recessed Lights

The term “lighting retrofit” may sound daunting, but for contractors and builders familiar with the technology, it’s just another project that makes saving energy possible (and very easy).

In fact, a relatively new product to the lighting marketplace is allowing homeowners to retrofit their own recessed lights with LEDs.

It’s called an LED retrofit module for recessed lighting, and it’s truly revolutionary. Homeowners with existing recessed lights can simply unscrew the light bulbs currently installed in their recessed fixtures, remove their trims, and screw the LED retrofit modules right into the existing sockets.

The LED retrofit modules come complete with a trim and a heat sink to maintain a cool operating temperature.

The opportunity to save energy is not the only benefit. The LEDs deliver incredible light output, high color rendering, full dimmability, and long lifetimes of up to 17 years. The products are even available in a variety of color temperatures – warm white, cool white, or neutral white.

See this new product line on our website!

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Introducing… Our Mobile Site!

Visit www.pegasuslighting.com from any Smartphone and you will automatically be directed to the mobile version of our website!  Here are a few snapshots of what you can expect to see:

Home page: Search for any product you're looking for or shop by category.

Category Page: Product images alongside customer ratings and prices, designed for quick shopping.

Product Page: Detailed features. “Call to Buy” automatically connects you with a customer service representative.

(more…)

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Unveiling the CCFL

We are in the process of adding over 20 different cold cathode fluorescent light bulbs (CCFLs) to pegasuslighting.com, so we thought it was prime time for a blog feature on CCFLs.

The market for energy-efficient light bulbs is ever-growing.  Just in the past couple of months, Vu1 Corporation has developed a light bulb based on technology from a picture tube TV, Google and Lighting Science Group have partnered to create an Android-controlled LED light bulb, and GE has designed a “hybrid” halogen-compact fluorescent light bulb.

The cold cathode fluorescent light bulb is by no means a new technology, but it is a product that has improved significantly in the past few years.  In fact, Gizmodo wrote a feature on them back in 2007 explaining their potential:

These other-worldly cold cathode fluorescent light bulbs are in some ways even better than CFL (compact fluorescent) bulbs, because they’re easily dimmable and operate at room temperature. They have extremely long life, are wet-rated for outdoor use and can be used as blinking lights in tacky store displays, too. Plus, they save lots of energy because of their lower wattage and nonexistent heat output. (more…)

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Will You Help Us Build A Better Web Page?

Help us if you can...

We have a huge selection of recessed lighting trims, housings, and accessories on PegasusLighting.com, and we are constantly asking ourselves exactly what will make your shopping experience as user-friendly as possible.

Will you take a moment to answer just a couple of questions?

Click on the link for a quick survey.  Thank you so much – your responses will help us build a better site!

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Pegasus Lighting Debuts Mobile Website

Pegasus Lighting Mobile WebsiteBEAVER FALLS, PA, May 13 – As smartphones continue to become an integral part of the shopping process, consumer data proves mobile-friendly websites are increasingly valuable. In fact, a recent study from Google indicated that 79% of smartphone owners use their mobile devices to shop, whether that involves researching a product, comparing prices, or making a direct purchase.

On April 27, Pegasus Lighting launched a mobile version of their e-commerce website (http://m.pegasuslighting.com). The lighting retailer presence in the mobile space is surprisingly sparse. Pegasus Lighting saw an opportunity to offer online shoppers the convenience of a site designed specifically for smartphones while still providing the full feature-set from its main website. This includes extensive product information, product reviews, FAQs, and a dedicated Help section.

The mobile site is especially valuable for Pegasus Lighting’s many repeat business customers, who are often in the field. These customers can log into their accounts, check order statuses, review past orders, and place future orders all in the palms of their hands.

The announcement comes a year after the launch of the company’s Lighting Library app, which has received positive reviews among professionals and consumers alike. The free iPhone app offers a glossary of over 100 everyday lighting terms.

About Pegasus Lighting
Founded in 1993, Pegasus Lighting is an online lighting distributor selling “unique lighting products for your special needs.” The company, based near Pittsburgh in Beaver Falls, PA, with another office location in Raleigh, NC, attracts both individual and corporate shoppers who value a learning experience in lighting, competitive pricing and an easy-to-use, intuitive website. Pegasus Lighting also offers a Trade Professional Discount Program for contractors, designers and other professionals. For more information, visit http://www.PegasusLighting.com.

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Contact:
Chris Johnson, Vice President
724.846.5137
ChrisJ [at] PegasusLighting [dot] com

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Wanted: Your Photos

All lighting project photos are welcome!

We love it when you share your photos of lighting projects with us.  Whether it’s a picture of the new under cabinet fixtures installed in the kitchen or one of you wearing an LED head lamp on your latest hiking trip, it’s exciting to see where all our orders end up.

By now, we’ve received quite a few photos from customers of completed lighting projects.  If you’ve already shared with us, thank you. If you haven’t yet, now’s your chance to be featured in your very own blog post!

Send in your photos via our Contact form (When you see Topic of Question, select “Submit Project Photos”) or just post them on our Facebook wall. We will display them in all their glory here! Also, we’ll send a coupon your way for a discount off your next order.

Thanks again, and can’t wait to see your photos!

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PegasusLighting.com, Version 1.1

You may notice that our website looks a little bit different this morning.  We have a new site design that just went live!

When we launched a massive redesign back in November, we asked for your feedback.  Version 1.1, as we are calling it, took your comments into account so the site is even better tailored to your preferences.

Stop by www.PegasusLighting.com to take a look today, and be sure to let us know what you think!

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Our First YouTube video!

We added a video to our Closet Lighting page on the site last week with tips for choosing the appropriate fixtures for your pantry or closet. Check it out – we would love to hear what you think!

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