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Pegasus Lighting’s 8 Favorite Eco-Friendly Blogs

Apr 222013

overexaggerated sustainability Pegasus Lightings 8 Favorite Eco Friendly Blogs
Happy Earth Day from everyone here at Pegasus Lighting!

If you’re a regular here on the blog, or if you’ve browsed around on our website, you know we’re big fans of energy-efficient, “green” lighting. We strive to stay up-to-date on the latest eco-friendly news and innovations, and to always provide you, dear readers, with quality green lighting products and helpful energy-saving tips.

But we can’t do it alone! We follow a group of expert bloggers and industry leaders to help us in our quest to make sustainability accessible for all.

So today, I’d like to send a special shout-out to 8 of my favorite green and eco-friendly blogs and websites:

Fresh Energy: Fresh Energy is a non-profit organization that’s been around for over 20 years – so you know they know what they’re talking about. Their main goal is to promote smart energy policy concentrating on areas like clean energy, energy-efficiency, climate change, and eco-friendly transportation and building.

Green Upgrader: Green Upgrader is one of our favorite green lifestyle blogs, eager to show all readers that even small eco-friendly changes can make a big impact! We love them for their constant eye on sustainability news, and mass of green how-tos, but they also offer neat things like ideas for sustainable cooking and eco-friendly entertainment options (think low-impact board games and the like).

EarthTechling: EarthTechling, run by a group of technologist-meets-environmentalists, is committed to reporting on technological advancements that could change the world for the better. They cover everything from simple how-to guides about saving energy around the house to breaking news regarding new gadgets, appliances, and technological upgrades.

Clean Edison: Clean Edison is a company that provides educational material about clean technology and sustainable building. Their website is a goldmine of information on solar energy, energy-efficiency, and green manufacturing, just to name a few. They also have a fabulous, practical blog offering eco-friendly advice to regular people. Check it out for posts like “30 Actionable Steps Towards Energy-Efficiency.”

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Do You Subscribe To Light Reading With Google Reader?

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Mar 222013

If the news that Google Reader’s days are numbered has totally rocked your world, don’t stress! You can still keep up with all the good stuff happening here on Light Reading.

Here’s a bright idea: You can easily subscribe to our blog via email. Just type your email address in the box to the right and click subscribe! It’s just that simple.

I promise you we’ll never sell, rent, or lend your email address to anyone, ever. You’ll just get a tidy little notification when we post something new to the blog (about 4 times a week). Never again will you risk losing touch with us (unless you choose to).

If you’re not sold on the idea of getting our sweet nothings directly sent to your inbox, or if you’d rather find a Google Reader alternative to keep up with all the blogs you read, I’ve done some research for you…

You can use Google Takeout to get a copy of all your Reader data, and migrate it to a new service.

To find your next RSS reader, check out this article from Marketing Land: 12 Google Reader Alternatives.

Thanks to all you wonderful individuals for your continued support and interest in Light Reading!

And if you don’t already subscribe to Light Reading, why not start now?

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A Year In Review: Your 10 Favorite Posts From 2012

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Dec 282012

PinExt A Year In Review: Your 10 Favorite Posts From 2012

Thumbs Up 224x300 A Year In Review: Your 10 Favorite Posts From 2012
On this, the last full week of 2012, I’ve been taking stock of the happenings here on Light Reading. We’ve had many wonderful posts this year on the newsworthy, practical, whimsical, technical, and technological qualities of light. We’ve learned about energy-efficiency, home decor, nature, science, and even fashion design.

Now, let’s take a look back at our 10 most popular blog posts from 2012.

10. Use Bookshelf Lights To Help Tell Your Story: We use bookshelves to store and showcase some of our most special possessions. But, when improperly lit, bookshelves can drown these things in shadow. Learn the options to light your bookcases, depending on the kind of shelf, and how it’s decorated. Read More >>

9. How To Choose A Low Voltage Transformer In 4 Easy Steps: While this topic might be one of the driest we’ve written on all year, it’s a crucial one for anybody diving into a new remodel. Learn about the different varieties of low voltage transformers, and how to pick the one that’s right for you. Read More >>

8. Real DIY Lighting Projects: Adding A Basement Kitchen: Chad, a serious DIY-er and Pegasus Customer sent us photos of the kitchen he added in his basement. He made the whole thing from scratch with his wife, and only a bit of professional help on the countertops and drywall work. Chad used our Xenon Line Voltage Under Cabinet Task Lights to illuminate his countertops. Read More >>

7. Winning The Battle On Christmas Lights: Artificial Trees: Holiday expert Linda Knighton weighs in with some simple tips on how to wrangle those holiday lights and make your tree look beautiful. And let’s face it, we could all use a little more peace on earth during the holidays. Read More >> Continue reading »

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A Window To The Pegasus Warehouse

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Sep 202012

PinExt A Window To The Pegasus Warehouse

Thanks to our dazzling warehouse staff, we’ve got one of the most immaculate warehouses around! So, I thought it might be neat to give you, loyal lighting enthusiasts, a cute little photo tour of the place.

We travel now to Beaver Falls, Pennsylvania – where lighting greatness happens every day (during normal business hours, that is)…

First, here’s the cheery curbside view – and what a lovely day! Aren’t you just quivering in anticipation to see what’s inside?

Warehouse 4 1024x768 A Window To The Pegasus Warehouse

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Help Turn Ordinary Furniture Into Garden Environments: “Eight Extraordinary Greens”

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Mar 132012

PinExt Help Turn Ordinary Furniture Into Garden Environments: Eight Extraordinary Greens

Jenna Spevack is an artist, designer, and environmental advocate in NYC. She recently designed a simple system for growing microgreens (i.e., arugula, mizuna, mustard, kale, etc.) in urban environments. Check out her video on Kickstarter below!

Jenna will have an exhibition on display at the Mixed Greens gallery in New York beginning May 3, displaying ordinary furniture objects that have been adapted into “microfarms.” Jenna’ s goal is to increase accessibility to healthy food – and to remove the cost barrier. The exhibition will demonstrate how anyone (even in the tiniest of spaces) can grow healthy, affordable food.

However, to fund her project, Jenna still needs a little over $1500. We donated microfluorescent T4 light fixtures as grow lights for her exhibition. Would you consider helping back her project? If you pledge at least $15, you will receive fresh microgreens – and if you pledge at least $100, you will receive a small sub-irrigated growing system!

Here is the link to more information on the project and how to contribute.

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We’d Like To Reward You For That Lighting Project. Really.

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Feb 152012

PinExt Wed Like To Reward You For That Lighting Project. Really.

Our Way To Give You 10s Wed Like To Reward You For That Lighting Project. Really.

In the lighting business, it is so much fun to hear back from repeat customers.

Yes, lighting is just one part of the design process, but it’s fascinating to hear where our light fixtures end up. There’s always a wide array of applications for one light fixture.

For example, we’ve seen our xenon light strip used for cove lighting in a living room, under cabinet lighting in a kitchen, display lighting in a showcase, indirect lighting in a wine rack, and more!

The new, exciting news at Pegasus Lighting is that we’ve come up with a way to give all of you repeat customers some sweet rewards. It’s called the Pegasus Lighting Rewards Program, and here’s how it works:

You sign up for a (free) customer account, if you haven’t already.
You earn points for each and every purchase or product review.
You redeem those points for instant savings and great gifts.

What kind of gifts, you might ask? Well, iPod Shuffles, Kindles, and Nooks are all on the list for redemption. You can also earn Pegasus cash off your next lighting purchase.

If you already have a customer account set up with us, you are automatically enrolled. Otherwise, what are you waiting for? Start today!

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Giving Thanks – For You.

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Nov 232011

thanks Giving Thanks For You.

I wanted to take the opportunity this week to send out a sincere “thanks” to all of our readers. Light Reading is our effort to provide useful information about lighting, and every time we see a comment on a post or a share on Facebook/Twitter, we know we’ve done something right.

Thank you for being a reader here. Remember that you can always suggest a blog topic if you’d like. I absolutely love hearing feedback from readers.

From all of us at Pegasus Lighting – Have a very happy & safe Thanksgiving!

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On-Site Video Boosts Conversions and Revenue for E-Commerce Site

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Nov 152011

PinExt On Site Video Boosts Conversions and Revenue for E Commerce Site

little girl holding camcorder video small On Site Video Boosts Conversions and Revenue for E Commerce Site BEAVER FALLS, PA, Nov 15 – For online retailer Pegasus Lighting, details are everything. With a mission to provide customers with “a learning experience in lighting” and a varied product line of light fixtures with extensive features, it’s important to be succinct.

After launching a new website in November 2010 that placed more emphasis on product images and customer reviews to create an informative, user-friendly shopping experience; Pegasus Lighting saw an opportunity to extend those efforts using video.

“With the new website, we were adding up to 15 photos of each product, and many included zoom and rotating images,” said vice president Chris Johnson. “Customers loved the update, so video was a natural next step. We wanted to show our light fixtures in action so website visitors could have a closer look at light output, included hardware, color temperature, and more.” Continue reading »

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The “Secret Shoppers” Have Spoken

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Oct 272011

stellaservice excellent The Secret Shoppers Have Spoken At Pegasus Lighting, we strive for a level of excellence that our president has coined “Outstanding Customer Service That You Won’t Soon Forget.” In an age where online review sites and social media networks hold customer service departments to very high standards, it’s a tall order to be unforgettable!

However, we were recently contacted by STELLAService, an independent company that rates online stores’ customer service performances.

STELLAService’s secret shoppers engaged in over a dozen interactions with our customer service representatives through phone, email, and live chat. They essentially stress-tested our customer service department. Continue reading »

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You Asked For It … New “Product Spotlight” Videos

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Sep 262011

PinExt You Asked For It ... New Product Spotlight Videos

Have you ever shopped for a (lighting) product online and thought, “I wish I could see it a little more closely,” or “Why doesn’t this picture show the mounting equipment/light bulbs/power switch/fill in the blank…”

So have we.

Light Reading is more than just a cool place to read about lighting news, trends, and tips (or at least, we like to think so).

It’s an extension of Pegasus Lighting’s corporate mission to provide a positive learning experience in lighting – and part of that includes creating an easy and informative shopping experience on our main website.

About a month ago, we asked our Facebook fans if it would be helpful to start shooting videos of our products for the website. That way, even if a product has ten photos, you can watch a video accompaniment to see every single angle and feature of the light fixture. After hearing positive feedback, we have launched our first three “Product Spotlight” videos. Continue reading »

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