Jul 212011
 
doe ad chicken Political Pulls with Energy Efficient Lighting

Department of Energy photo from the national consumer education campaign

The efficiency standards for light bulbs set into place by the Energy Independence and Security Act of 2007 (EISA 2007) have been a topic of debate in the political arena recently.

First, the Better Use of Light Bulbs Act, H.R. 2417, sought to repeal the portion of EISA 2007 requiring incandescent light bulbs to become 25 to 30 percent more efficient.  The BULB Act did not pass in the House of Representatives.

Last Friday, the House approved an amendment that denies funding to implement the federal light bulb efficiency standards.

On Tuesday, the Department of Energy launched a new advertising campaign touting the benefits of efficient light bulbs.  It seems to be a timely response to Friday’s amendment.

The DOE’s public service announcements include print and television ads.  Here’s one of the videos to be aired:

Another ad features a chicken roasting in an oven made out of incandescent light bulbs.

What do you think about all of this?  Do you agree that funding should be pulled for the efficiency standards?  Do you think the DOE’s ads will influence public opinion?

by

Emily WidleEmily graduated from UNC Chapel Hill with a degree in journalism. She enjoys scouring the news to report on the latest in the lighting industry as well as bringing valuable remodeling tips and exemplar home projects to light.

Twitter | LinkedIn | Google +Emily Widle | My Posts (285)

Like Our Blog?

Sign up to receive each new post delivered directly to your email inbox.

Given email address is already subscribed, thank you!

Oops. Something went wrong. Please try again.

Please provide a valid email address.

Thank you! Our next blog post will be delivered to your email inbox.

Please complete the CAPTCHA.
Please fill in the required fields.