UPDATE: Post your feedback and comments at the bottom of this post on at least two of our new page designs and enter to win one of two free $150 Pegasus Lighting gift certificates (you could also win one of ten battery operated LED puck lights). This contest ends March 31, 2010. Click here for additional details.
This year promises to be an exciting one for Pegasus Associates Lighting and our customers. In our constant effort to provide you with an excellent user experience and a website that is a “learning experience in lighting,” we are redesigning our website and adding many new features. The goal? A sleeker design that is easier to navigate and read, additional features to help you find the right lighting product for your project, and a smoother product purchasing process.
While we are still finalizing the details, we want your feedback. We’ve prepared a page on our website for you to visit to view all of our new pages and compare to the current site. Please share any comments you have by commenting below in this blog post. By telling us what you like (and don’t like) about the new site, we will be able to tailor it to provide the best possible user experience for you.
At this time our new pages are static representations of what the new website will look like. They are not fully functional web pages yet. However, once we do have a portion of our new website built we will make an announcement in our blog, our Facebook fan page, and our Twitter account, and you will be able to check out the beta version of the new site.
A New Design
Here are some of the design changes that you will see across the entire new website:
- A slight name change – We are shortening our name from Pegasus Associates Lighting to just Pegasus Lighting. As a result, our domain name will change from PegasusAssociates.com to PegasusLighting.com and our logo will be updated. While our domain name is changing, any bookmarks that you currently have for our website will work. You will automatically be forwarded to the new website and page.
- We are widening our pages, increasing our font size, and introducing a cleaner look to make our site easier to read.
- A new top navigation bar with simpler navigation categories. In addition, there will be a better focus on our professional discounts, project quotations process, and sale products.
- Our search box is becoming more visible by moving it to the top-center of every page.
New Website Features
Along with our new website design, we will be introducing a number of new features that many of our customers have asked us for in the past and some that will help with navigation, finding information, and speeding up the ordering process:
- Customer Account Registration – The ability to save your shipping and billing addresses, create a wish list of lighting products you are interested in but not yet ready to purchase, and view your order history are some of the benefits you will enjoy by creating a customer account with our new My Account feature.
- A mini-shopping cart – When you add products to your online shopping cart you will no longer be taken off the page you are on. Moreover, you will always be able to view the items in your cart with our new mini-shopping cart located at the top-right of our website. In addition, you will be able to change the quantity of items in your cart, remove items if necessary, and determine your shipping costs all without leaving your current page.
- Product Reviews – Tell us, and everyone else, what you thought of your Pegasus Lighting product. You will be able to submit star ratings (from 1 to 5) and written product reviews of every product on our website. Your product reviews will help us make sure we are offering our customers the very best unique lighting products and help others make decisions on their own lighting projects. For every product with a review, the top of that product’s page will show its star rating.
- More visible product images – Up to nine product images visible on each product page, one main image and up to eight thumbnail images. Moving your mouse over any of the smaller images will change the main image. Clicking on any of the images will open that image in its largest view and allow you to scroll through all of the images for that product, up to 15! In addition, many of our products will also have images that you can zoom into, rotate, and/or pivot.
- Multi-Add to Cart – This feature will be available on the Accessories tab on our product pages as well as those lighting products that are made up of components, like our Xenon Light Strip and mini-pendant lights. Our new Multi-Add to Cart will allow you to select quantities of multiple products and add them to your cart at one time all without leaving the page you are on.
- Advanced Filtering and Category-specific navigation – Our new category pages will have two ways that you can browse and find your lighting product. We will have a new top-left navigation with predefined filters specific to the type of lighting products you are viewing and a new advanced filtering system that will allow you to select multiple product attributes that are important to you, like price and finish, and view only those types of products.
- Wait, there’s even more! Related products will be suggested to help you find just the right lighting product for your project in our new Related Items and You Might Also Like sections; the five most recently viewed items are kept for you in case you want to go back and look at that product again; and when viewing a category page with multiple lighting products you can view all of those products within that category on one page or just a certain number at a time.
While A Lot is Changing A Lot is Staying the Same
But don’t worry, while a lot is changing, a lot is also staying the same. We will continue to provide the “unique lighting products for your special needs” that you have come to expect from us, present a website that is a “learning experience in lighting,” and provide fantastic customer service that won’t soon be forgotten. In fact our new website furthers our company mission to be friendly, helpful, efficient, and enlightening by blending state-of-the-art technology with the personal touch of outstanding customer service and an information-rich website.
We cannot wait to hear what you think of our new website. Please be absolutely frank and honest in your opinions. Check out our new design templates and let us know what you think!